Erling Haaland announces new venture as Man City star plugs ice cream with his name and face on it

ERLING HAALAND is making moves in the frozen food trade as he announces a new brand of ice-cream with his face on it.

The Manchester City star has proven he is not just a goalscoring sensation but also an ice-cream connoisseur.

Erling Haaland sits with his legs very wide open as he takes a seductive bite of his ice creamX @ErlingHaaland

The ice cream itself appears to resemble an almond magnum laced with caramelX @ErlingHaaland

The 21st-century Viking has treated fans to a tantalising trailer in which he lounges with his legs wide open in front and seductively chomps into an ice cream.

The packaging features the blond icon flaunting his winning pose beside his signature and a picture of the ice cream.

City fans will be gutted to see that the stunning new product, released on February 19, will only be available in Norway.

The 23-year-old’s new venture has certainly sent fans wild, with one commenting on X: “We will be buying.”

But the sight of their golden boy cramming his face with sugar sent some people into a worried frenzy.

One said: “Don’t take too much sugar bro It’s not good for footballers.”

And another said: “Is that healthy for a footballer.”

A frozen mixture of sugar and cream certainly seems a long way off the Norwegian’s usual diet of heart, liver and water that has first passed through a complex filtration device.

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In a documentary about him, Haaland said: “I am concerned with taking care of my body.

“I think eating quality food that is as local as possible is the most important.”

The promotion of an ice-cream does seem a little out of line with this philosophy.

But he has previously revealed he is partial to junk food and allows himself one enormous kebab pizza a year.

And it is not the first time Haaland has flirted with the frozen foods sector.

During City’s treble celebrations the star blew fans away when he began serving them slushies and treats from inside a food van.

The health issue was not the only thing raising eyebrows amongst fans.

Haaland’s bold choice of sitting position also set some X, formerly Twitter, users off, with one urging him to ‘close your legs.’

Another said: “wtf is sitting position tho Erling.”